Job Title:
Market Research Manager
Job Location:
West
Relocation:
Yes
Position Level:
Senior Manager
Position Report To:
Position Responsibilities:
Responsibilities:
This Market Research Manager opening is the research and analytic Professional who will partner with stakeholders across functions to drive our client’s strategy forward to achieve company goals.
- Help enhance existing offerings, by assessing gaps in market needs, and exploring potential product adjacencies for further monetization opportunities
- Help identify and assess growth opportunities in a mature market
- Segment and size different product markets
- Develop and maintain in-depth competitive landscape profile for each current and emerging product and market segment
- Lead complex and sophisticated primary and secondary research to generate insights on the industry, existing and emerging competitors, as well as market and product technology trends
- Analyze quantitative and qualitative data to derive actionable, insightful recommendations
- Manage key company initiatives, including but not limited to the annual customer experience and awareness tracking surveys
- Manage key vendor relationships
- Liaise with peers supporting other parts of the business
- Participate in gathering competitive intelligence efforts
Percent Travel:
Direct Reports:
Yes
Experience Required:
Required Knowledge and Skills:
- Bachelor's Degree (Marketing, Business, Economics or a quantitative Social Science discipline)
- 7 plus years of previous work experience in market research/intelligence positions,
- 3 plus years of experience leading complex primary and secondary research projects
- Demonstrable experience tracking competitive landscape
Education Required:
BS/BA
Other Remarks: